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Blurb Introduces Photobucket Slurper

Photobucket users can now slurp their images into Blurb Booksmart™ and make real books


San Francisco, Calif. – April 22, 2008 – Blurb, the creative book publishing platform, today introduced a new Photobucket Slurper, available in the company’s bookmaking software, Blurb BookSmart™. Built using Photobucket’s API, the Photobucket Slurper allows Photobucket’s nearly 40 million users* to connect to their Photobucket accounts and slurp their full-resolution photos into BookSmart. Once in BookSmart, users can easily create their own Blurb book. Blurb enables anyone to affordably make, share, market, and sell bookstore-quality books.

"Photobucket users already have a ton of content stored online, and we’re making it easy for them to bring it offline into a real book," said Eileen Gittins, founder and CEO of Blurb. "We have seen that there is a growing need for people to take this online content and create something tangible. Blurb books capture and reinforce people’s shared experiences and passions; we're excited to see some awesome books coming from Photobucket people."

To create a Blurb book, download Blurb BookSmart™ software from the Blurb website. Blurb’s BookSmart software is free, runs on a Mac or PC, and offers a wide variety of book layouts created by professional book designers. People have complete control to add photos, art, text, blog content, or anything else to create Blurb books – including slurped images from Photobucket, Flickr, Smugmug and Picasa.

The Photobucket API enables companies, including Blurb, to create applications, such as the Photobucket Slurper, that let users access their Photobucket photos from environments outside Photobucket.com. Since the Photobucket API works on any device with an Internet connection, those environments might include other websites, web applications, desktop applications, browser plug-ins, mobile phones, home-entertainment systems, digital photo frames and digital cameras.

"Our mission at Photobucket has always been to give people the power to upload and share photos and videos – whether on blogs, social networks, auction sites, or consumer devices," said Alex Welch, president, Photobucket. "The broad release of our API offers new opportunities for people to illustrate their lives and share what they create with others."

Coincident with the opening up of its API, Photobucket has launched an Application Gallery on its Web site where developers can showcase their products and users can find and download applications and discover devices that support the API. To view the Photobucket Application Gallery, visit: http://gallery.photobucket.com.

For more information about the Photobucket API, please visit http://developer.photobucket.com.

About Blurb
Blurb is a company and a community that believes passionately in the power of books: making, reading, sharing, and selling them. Blurb’s creative publishing service is simple and smart enough to make anyone an author – every blogger, artist, marketer, photographer, traveler, entrepreneur, poet, everyone. Additionally, Blurb’s bookstore and online marketing tools let Blurb authors sell and promote their books, and keep 100% of the author’s markup. Blurb’s community features – designed to encourage collaboration and communication – are defining social print media. Founded by Eileen Gittins in 2004 and funded by Canaan Partners and Anthem Venture Partners, Blurb is bringing book publishing to the masses. Blurb BookSmart™ software is free for Mac or PC; users pay only when they publish their books. The software is available for download at www.blurb.com.

About Photobucket
Photobucket is the Web’s most popular creative hub, with nearly 40 million unique users around the world linking billions of personal photos, graphics, slideshows and videos daily to hundreds of thousands of Web sites, including Bebo, Blogger, Craigslist, eBay, Facebook, Friendster, Hi5, MySpace, Orkut, Xanga and many others. In addition to linking content, Photobucket users share their personal digital media by email, instant messaging, and mobile devices. Every day, over 7.5 million personal photos, graphics and videos are uploaded to Photobucket for sharing with family, friends and the online world. The company actively moderates content to create a safe environment for its users, partners and advertisers. Photobucket has offices in Palo Alto, California and Denver, Colorado and is located online at http://www.photobucket.com. For the latest feature announcements and news, please visit the Photobucket blog at http://blog.photobucket.com.

(*) comScore Media Metrix, February 2008. For more information on comScore Networks, please go to http://www.comscore.com.

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