‘How To Make a Book’ Book Showcases Professional Quality, Look and Feel of Blurb Books

San Francisco, Calif.
October 26, 2006

Blurb, the creative publishing service, today announced the availability of its new How To Make a Book book, a physical sample of Blurb’s bookstore-quality books. How to Make a Book, created using the professionally designed text and picture template from Blurb’s free BookSmart™ software, showcases the commercial production values one expects from a bookstore-quality book.

How to Make a Book is now available at www.blurb.com for $14.95 plus shipping; the package includes a $10.00 coupon good towards the first book order. The book is also available as a PDF free of charge and downloadable at www.blurb.com.

“We’ve found that the best way for people to understand what we mean by bookstore quality is for them to see, touch and feel the finished product,” said Eileen Gittins, founder and CEO of Blurb. “The How to Make a Book book provides a tangible experience that visiting a Web site can‘t convey, and because it comes with a $10 gift certificate, it makes a great holiday gift, too.”

How to Make a Book showcases Blurb’s professional production values, including high-quality 80# semi-matte coated paper stock; black-linen hardcovers; custom 4-color dust jackets with protective laminate coating; library binding; and professional 4-color printing. It also includes 40 pages of book design and editorial expertise covering the basics as well as advanced topics like pacing, using white space, and choosing layouts for maximum impact. Practical tips, ideas, and suggestions on how to create a book, along with separate chapters on how to start, collect, explore, and polish – are all particularly useful for first-time bookmakers.

Four customer success stories are also profiled, helping the reader understand the step-by-step processes that other Blurb bookmakers used to create their books:

  • An architect’s portfolio book
  • A family history book
  • A travel photo/journal book
  • A business-plan book


Free BookSmart™ software runs on a Mac or PC; users pay only when they publish their book. Each book is then printed on demand, in any quantity – whether that’s one for a gift, a couple dozen for family members, or several thousand to reach a wide audience. Popular book types include photo books of all types, conference books, portfolio books, travel books, blog books, and cookbooks. Books cost as little as $29.95 for a single copy of a 40-page hardcover 8”x10” book, custom dust jacket included.

About Blurb®

Blurb® is a creative publishing and marketing platform that unleashes the creative genius inside everyone. Blurb’s platform makes it easy to design, publish, market and sell professional-quality books, using the Blurb Bookify™ online bookmaking tool, Blurb’s free, award-winning Blurb BookSmart® app or by using Blurb’s PDF to Book workflow. Blurb’s bookstore and online marketing tools enable customers to market and sell their books, and keep 100% of their profit. Blurb’s social and community features allow customers to create and share Blurb books among friends and colleagues with ease.

Blurb was founded by Eileen Gittins in 2005, and includes a team of design, Internet and media veterans who share a passion for helping people bring their stories to life. In 2010, Blurb shipped over 1.4 million books to 69 countries. In 2010, Blurb was ranked the fastest growing media company on the Inc. 500. Blurb is based in San Francisco with offices in London. For more info, visit www.blurb.com.