‘How To Make a Book’ Book Showcases Professional Quality, Look and Feel of Blurb Books

San Francisco, Calif.
October 26, 2006

Blurb, the creative publishing service, today announced the availability of its new How To Make a Book book, a physical sample of Blurb’s bookstore-quality books. How to Make a Book, created using the professionally designed text and picture template from Blurb’s free BookSmart™ software, showcases the commercial production values one expects from a bookstore-quality book.

How to Make a Book is now available at www.blurb.com for $14.95 plus shipping; the package includes a $10.00 coupon good towards the first book order. The book is also available as a PDF free of charge and downloadable at www.blurb.com.

“We’ve found that the best way for people to understand what we mean by bookstore quality is for them to see, touch and feel the finished product,” said Eileen Gittins, founder and CEO of Blurb. “The How to Make a Book book provides a tangible experience that visiting a Web site can‘t convey, and because it comes with a $10 gift certificate, it makes a great holiday gift, too.”

How to Make a Book showcases Blurb’s professional production values, including high-quality 80# semi-matte coated paper stock; black-linen hardcovers; custom 4-color dust jackets with protective laminate coating; library binding; and professional 4-color printing. It also includes 40 pages of book design and editorial expertise covering the basics as well as advanced topics like pacing, using white space, and choosing layouts for maximum impact. Practical tips, ideas, and suggestions on how to create a book, along with separate chapters on how to start, collect, explore, and polish – are all particularly useful for first-time bookmakers.

Four customer success stories are also profiled, helping the reader understand the step-by-step processes that other Blurb bookmakers used to create their books:

  • An architect’s portfolio book
  • A family history book
  • A travel photo/journal book
  • A business-plan book


Free BookSmart™ software runs on a Mac or PC; users pay only when they publish their book. Each book is then printed on demand, in any quantity – whether that’s one for a gift, a couple dozen for family members, or several thousand to reach a wide audience. Popular book types include photo books of all types, conference books, portfolio books, travel books, blog books, and cookbooks. Books cost as little as $29.95 for a single copy of a 40-page hardcover 8”x10” book, custom dust jacket included.

About Blurb®

Blurb® was founded on the premise that everyone – not just the talented few – should be able to publish, share, and distribute beautifully realized digital and print books with first class production values. Whether creating books for friends and family, for business colleagues and prospects, or for global audiences who may wish to buy your book, Blurb’s platform is built for you. By creating a business model that enables the company to profit on a unit of one, Blurb has opened up the world of publishing to everyone who has access to a computer and a story to tell.

Blurb’s independent publishing platform offers the ability to design, publish, share, market, distribute, and sell both digital and print books. Further, Blurb puts book creators in full control by providing a comprehensive publishing toolkit: a suite of free book design tools including Blurb BookWright™, an Adobe InDesign® plugin and Adobe Lightroom® integration, a variety of print and distribution options, book format and paper choices, and online selling and social sharing tools.

Launched in 2006 by CEO Eileen Gittins, Blurb now enjoys global scale via more than one million book authors, resulting in nearly three million unique book titles so far.