About the Book
The Gulf Real Estate Study showcases an ever-expanding category in a thriving development region. Generating a huge amount of interest and launched to standing room crowds year after year, GRES is an extensive exploration and assessment of the real estate category in the GCC that examines the driving forces, trends and insights related to branding in the Middle East.
A leading international brand and design consultancy network that places strategic rigor and creative excellence right at its heart. With 24 offices worldwide FutureBrand has the bandwidth to identify consumer trends, product and service innovations that are taking place in real life and in real time around the world. The diversity and specialism of the firm gives it an enviable international client base from banking to brewing, from sports and recreation to retailing and brand environments.