Click to preview Think Again - Update photo book

This highly detailed footwear forecast, covering both men's and women's footwear in all segments, including sneakers, was designed as an interactive digital presentation. Since some of our customers also requested prints, we decided to distribute it through Blurb. The 230 page book looks at the footwear trends from a broad perspective, relating shoes to all other kinds of industrial design and analyzing the key design principles that drive product development in the coming years, even beyond spring/summer 2011.

It offers a detailed Pantone colour palette and hundreds of images taken at trade shows all over the world, such as Bread and Butter, CPH, GDS, Micam, Premiere Classe and Lineapelle. Ytrends has a reputation of making original, thorough and very accurate forecasts, which is why they have been working with leading footwear brands such as Timberland, CAT, Birkenstock, K-Swiss, El Naturalista and others for many years.

This book is an update to the original Think Again Design Thinking Tool Kit, which is too big to publish on Blurb. However, if you can email us proof that you have purchased this update through Blurb, we will send you a free download link for the bigger presentation as well! Send your email to


About the Author

ytrends Amsterdam, The Netherlands
Ytrends is a world renowned footwear forecasting agency, known for its strong vision and highly accurate predictions. We publish trend information, consult with leading footwear brands, give lectures and seminars all over the world and educate footwear designers. Ytrends is the best source of inspiration and information for anyone involved in footwear development. Apart from fashion information, we also offer insight into new technologies, design management and sustainable design. If you want to be updated about our publications and activities, just go to our blog or to our facebook fan page and join our mailing list.

Publish Date  August 28, 2010

Dimensions  Standard Landscape  230 pgs Standard Paper

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