18 common business issues seen through a new perspective with outcomes rather than outlays in mind...worth 22 minutes of your time?
Welcome to 22 Minutes to a Better Business, a quick dip into how Behavioural Economics can be applied to common business issues, making your business a better business.
The issues explored include budget cuts, headcount freezes, loss of market share, price rises, changing your channel mix, introducing service fees, need for big change, staff productivity, pay & reward, social media, securing investment, product launches, customer data and loyalty programs.
A CPA with a degree in Applied Psychology, Bri works as a product marketer and is always exploring ways of demonstrating how Behavioural Economics can help businesses of all sizes. Visit Bri at www.bri-williams.blogspot.com, follow Bri @ Peoplepatterns or email firstname.lastname@example.org.
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