About the Book
Developed by award-winning Graphic Designer and Photographer, Mark Shoolery, Visual Pathways To Wellness™ is a program of photographic artwork for use in healthcare environments as a therapeutic adjunct to traditional medicine. Inspired by studies on Evidence Based Design, Mr. Shoolery developed a keen interest in the field.
“Images of natural beauty promote healing because we are genetically predisposed to respond in a positive way to those images. Such positive responses equate to a reduction of stress and reduced stress promotes the healing process, reduce recovery time; even the need for pain medications. With the tidal wave of ‘Baby Boomers’ about to enter the healthcare system it’s an exciting time to introduce this concept to the practice of healthcare design.”
Evidence Based Design as it relates to art selection is the use of published research in selecting and placing artwork in healthcare settings. The overriding result of Evidence Based research tells us:
• Proximity to nature can help patients lower stress resulting in a reduced need for pain medication and improved patient outcomes.
• Viewing familiar surroundings can help reduce stress and build a sense of security and comfort for patients within a healthcare facility.
The benefit of art in healthcare is in the experience of the art. While it may be dismissed by some as merely decoration, decades of research in Europe and the United States concludes otherwise. The role art plays in an overall strategy to produce healing environments has been measured against health and economic outcomes.
Mark Shoolery, born in San Francisco, California, is a fine art photographer and digital artist currently residing in West Hollywood, California. He studied animation and film history at San Francisco State University before receiving his Bachelor of Fine Arts in Graphic Design from The California Institute of the Arts in 1984. His career in the entertainment industry includes positions as Creative Director at both Capitol Records and The Walt Disney Company. Coupled with his knowledge of digital image manipulation, he continues to pioneer unique methods of photo collage and composition. The recipient of numerous design awards, Mr. Shoolery is part of the permanent collection of The American Institute of Graphic Arts. With a passion for visual communication and for creating imagery that seduces the eye to linger, his works are observations of nature’s perfect geometry and its brilliant designs that inspire all mankind.