About the Book
It's about the journey….. take a peak at some of the work compiled by the talented team that conceptualized and continue to innovate at L'CHAIM.
branding experts Ralph Mizraji and Emilio Irias together with a strong and dedicated team launched L'CHAIM only three years ago with an intent to break the old school mold and hold on the spirits business. with guerrilla marketing strategies and viral marketing techniques to attract a grass roots level following, the in house branding team has created an acceptance and awareness campaign that forced the competition to take notice. . we relish the challenge to change the industry and most of all succeed in delivering L'CHAIM branded products to one and all, to the young and responsible, to the not getting any younger, to every shade and color, especially to the blind to unconstructive creed and prejudice, to the forward-looking and progressive thinking and with the belief that everyone - everywhere has reason to celebrate life! L'CHAIM.
branding experts Ralph Mizraji and Emilio Irias together with a strong and dedicated team launched L'CHAIM only three years ago with an intent to break the old school mold and hold on the spirits business. with guerrilla marketing strategies and viral marketing techniques to attract a grass roots level following, the in house branding team has created an acceptance and awareness campaign that forced the competition to take notice. . we relish the challenge to change the industry and most of all succeed in delivering L'CHAIM branded products to one and all, to the young and responsible, to the not getting any younger, to every shade and color, especially to the blind to unconstructive creed and prejudice, to the forward-looking and progressive thinking and with the belief that everyone - everywhere has reason to celebrate life! L'CHAIM.
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Features & Details
- Primary Category: Arts & Photography Books
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Project Option: Large Format Landscape, 13×11 in, 33×28 cm
# of Pages: 94 - Publish Date: Jan 13, 2014
- Language English
- Keywords drinks book, lchaim, lchaimbrand, vodkabook, cocktailsbook, spirits, koshervodka, kosherfood, lchaimkoshervodka, emilioirias, ralphmizraji, telaviv, miami, buildingofabrand, builingofavodka, vodka, topvodka, bestvodka, handcraftedspirits, handcraftedvodka, vodkamarketing, vodkaimages, vodkacocktail
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About the Creator
Emilio Irias, a Honduran native that has called Miami home for over 25 years is a visionary with a discerning eye for detail, modern trends and international style, elements he fuses in his innovative designs and marketing campaigns.