Self-Publishing Archives | Blurb Blog

Self-Publishing


Checklist: How to Get That Pro Look for Your Book
15 Aug 2017

Checklist: How to Get That Pro Look for Your Book

It’s such an exciting thing to be able to put your work in the world with a beautiful book. Your work deserves the best, most professional showcase. With the power to publish yourself, comes the need for a kind of strategy and attention that might be outside your professional wheelhouse. With a little bit of up-front research and ensuring your project has all the industry-standard...

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Prolific over Perfect: Spotlight on Chloe Ferres
10 Aug 2017

Prolific over Perfect: Spotlight on Chloe Ferres

Chloe Ferres is an Australian creative based in Sydney, who’s prolific in photography, design, and teaching! She’s made project after project with Blurb, each one unique. Her experimental style and passion for photographic exploration are infectious and inspiring. We caught up with Chloe for a look behind her books and photography for some insight into what keeps her producing such interesting work. Tell us about...

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08 Aug 2017

Dispatches: Interview with Chloe Ferres

Chloe Ferres is going to be a household name. Okay, maybe not in every household, but anyone with design, illustration, photography, or general creativity will know her name. She is a multi-tool player and has done things with her Blurb books that nobody else in the world has done. She is direct in regard to making art and seems to live by one simple rule:...

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5 Ways to Find and Connect with Your Audience
02 Aug 2017

5 Ways to Find and Connect with Your Audience

You have this great idea and you’ve done all the work to bring it to life, but now what? For some creatives, the act of creating was enough. They are pleased with their finished project, and they’re ready to set it aside and begin something new. But for some creatives, this isn’t enough. We want to get our work in the world, see it spark...

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3 Reasons to Print on Demand
01 Aug 2017

3 Reasons to Print on Demand

Print-on-demand is an exciting way to produce books and is relatively new—only about 15 years old. It has revolutionized book creation and the publishing market, from family books to work by creative pros, to mainline publishers and academics. With sophisticated digital printers, books no longer need an elaborate setup on traditional printers with plates and large runs. Color, sharpness, resolution, consistency—these have all increased dramatically...

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Promoting Your Book: 3 Crucial Tools
27 Jul 2017

Promoting Your Book: 3 Crucial Tools

­It’s a pattern, by now: There are new marketing trends emerging by the second. Every day brings a new social media platform we’re told we mustn’t ignore, or another tally of 60+ book marketing resources. The truth is, book marketing is much more attainable once you cut through the noise and pick up the important stuff—the few tactics that will really work for you. Of...

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