Marketing Archives | Blurb Blog

Marketing


How to Master SEO as an Author
15 Nov 2017

How to Master SEO as an Author

Guest post by Miral Sattar is the CEO of Bibliocrunch Google: It’s the black box where no one really knows what goes on in there. But it’s also the largest search engine in the world. When people search the Web, you want to make sure they find you when they “Google” your name or your book. There are a number of things authors can do...

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3 Easy Ways to Sell Your Book
06 Oct 2017

3 Easy Ways to Sell Your Book

  If you’ve made a book, getting it out into the world for others to enjoy is your next step. Here are three ways for you to get started: 1. The Blurb Bookstore Anything you make with Blurb, with any desktop tool, can be set up for sale. The Blurb Bookstore is great because each one of your projects gets its own product page with...

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12 Ways a Book Can Help Your Business
05 Oct 2017

12 Ways a Book Can Help Your Business

When it comes to branding and marketing, no matter your business, how you communicate who you are and what you do is in flux. Do you exchange business cards, or put your number is someone’s phone? Do you continue to print your catalogs as cheaply as possible or do you go entirely to online product displays? What will make you stand out? How will you...

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5 Ways to Find and Connect with Your Audience
02 Aug 2017

5 Ways to Find and Connect with Your Audience

You have this great idea and you’ve done all the work to bring it to life, but now what? For some creatives, the act of creating was enough. They are pleased with their finished project, and they’re ready to set it aside and begin something new. But for some creatives, this isn’t enough. We want to get our work in the world, see it spark...

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Meet Our New Partner, Reedsy
23 Jun 2017

Meet Our New Partner, Reedsy

Blurb has joined forces with Reedsy to allow authors to seamlessly create, edit, print, and distribute their books. For fans of our Dream Team, Reedsy is another helpful resource to enlist professional help when self-publishing your book. Whether you’re a designer looking for an editor, or a photographer looking for PR help, Reedsy has what you’re looking for. Why We Love Reedsy! Reedsy is a...

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The Updated Book Preview: A Powerful Selling Tool
26 May 2017

The Updated Book Preview: A Powerful Selling Tool

Anyone trying to share or sell something knows the power of showing a little up front—just a taste to get people interested. Blurb’s book preview offers you the chance to do just that. With Book Preview, you can customize how many pages are visible, or show off the whole thing—whatever it takes to generate interest in your project! The Book Preview link works in Facebook...

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