Marketing Archives | Blurb Blog

Marketing


3 Easy Ways to Sell Your Book
03 Jul 2018

3 Easy Ways to Sell Your Book

If you’ve made a book, getting it out into the world for others to enjoy is your next step. Here are three ways to sell your book: 1. The Blurb Bookstore Anything you make with Blurb, with any desktop tool, can be set up for sale. The Blurb Bookstore is great because each one of your projects gets its own product page with an independent...

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How to Find and Connect with Your Book’s Target Audience
05 Apr 2018

How to Find and Connect with Your Book’s Target Audience

You have this great idea and you’ve done all the work to bring it to life, but now what? For some creatives, the act of creating was enough. They are pleased with their finished project, and they’re ready to set it aside and begin something new. But for some creatives, this isn’t enough. We want to get our work in the world, see it spark...

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Promoting Your Book: 3 Crucial Tools
05 Apr 2018

Promoting Your Book: 3 Crucial Tools

­It’s a pattern, by now: There are new marketing trends emerging by the second. Every day brings a new social media platform we’re told we mustn’t ignore, or another tally of 60+ book marketing resources. The truth is, book marketing is much more attainable once you cut through the noise and pick up the important stuff—the few tactics that will really work for you. Of...

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Use Metadata to Sell Your Book
03 Apr 2018

Use Metadata to Sell Your Book

You’ve finished your book and you’re eager to get it into the hands of your readers, of course. But before you publish and list your book on Amazon.com or make an ebook to sell on Apple’s iBooks Store, take the time to get your metadata in shape. It can be the difference between being discovered by a new audience and readers never finding your book at...

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How to Market & Promote Your Self-Published Book
03 Apr 2018

How to Market & Promote Your Self-Published Book

Few things sell simply because they exist. When you’ve just spent time finishing a project, that can be hard to remember. It’s true: there’s a big difference between making your own book and marketing it. Getting your book to sell might seem daunting, but it’s not impossible. You have to make a plan to promote your book successfully. Set Your Goals Know Your Audience Add Professional Polish...

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How to Use Social Media to Sell Your Book
03 Apr 2018

How to Use Social Media to Sell Your Book

When it comes to selling your book and building your brand as an author, social media is your friend. Although my generation grew up with the internet, I can understand that it’s easier said than done to get set up on social media. Many are opposed to having a personal social media account, and I get it—you don’t want to get “sucked in”, you’re a private person, etc. But...

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