About the Book
WOW! Shop, Flip, Copy is a thesis book created by Amanda Pickens for her Graphic Design MFA at the Rhode Island School of Design.
This thesis exposes what lies beneath the artifice of the luxury world by appropriating the formal language of industry itself. From designer clothing and fashion magazines to grocery store circulars and vinyl window signage, Amanda's work exploits the media and the visual vocabulary of the consumer world. Inspired by Chinese shanzhai (counterfeit) culture, her thesis embraces the notion of a Robin Hood-esque redistribution of wealth and goods.
Her work celebrates the designer’s role as brand stylist, while critiquing consumerism. Through parody, juxtaposition, and appropriation, her projects strip the luxury world of its pretense, while finding value in and paying homage to fake markets and designer knock-offs. From China’s shanzhai markets to the online marketplace of eBay, she explores the consumer realms in which the rare and luxurious comingle with the ordinary and attainable.