Introducing Blurb Bookify™, An Online Bookmaking Tool for Streamlined Photo Book Projects

San Francisco, Calif.
October 19, 2010

Blurb, the creative publishing and marketing platform, today announced the release of Blurb Bookify™, an online bookmaking tool designed to streamline the creation of beautiful, high-quality photo books. Within Bookify, users will find a curated collection of the most popular layouts, fonts, and design elements for book creation. Additionally, users will be able to drag and drop images directly onto a page and the page will design itself. Bookify is the latest addition to Blurb’s complete suite of bookmaking tools.

“If your goal is to make a knock-em dead photo book, tonight, Bookify is for you,” said Eileen Gittins, Blurb’s founder and CEO. “We have streamlined the whole bookmaking experience by curating our most popular layouts, coupled with the convenience of using your photos stored on Flickr or on your computer. And the great news is that all books made with Bookify offer the same professional quality that Blurb is known for. So whether you are a creative professional, or just want to look like one, prepare to amaze your friends with your Bookify Blurb book.”

Bookify offers users a streamlined experience by presenting a selection of Blurb’s most popular layouts, themes, and fonts in an online bookmaking tool that requires no download. The key features of Bookify include:

Online Ease and Portability

  • No need to download anything
  • Work on your book from more than one computer
  • Use images stored on Flickr® or on your computer

A Range of the Most Popular Book Styles and Layouts

  • Pre-designed layouts to edit and personalize – or just drag and drop images onto the page and it will design itself
  • Elegant, fun, or classic themes – you choose the look you like
  • Multiple background colors and borders
  • Make books up to 160 pages

Creative Options

  • More than 20 fonts to choose from
  • Autofit, zoom, crop, or rotate images; supports JPEG images up to 10MB
  • Full-bleed and multi-image layouts
  • Five trim sizes available

AutoCreate Your Book

  • By selecting the AutoCreate feature, your book will be created automatically from your selected set of images. You can then order as is, or add, move or delete images as you see fit.

Professional Quality

  • Superb image quality and highest quality printing
  • Three bindery types available: Softcover, Hardcover with dust jacket, or ImageWrap
  • Premium and Standard papers available

Blurb created Bookify to meet the needs of the rapidly expanding photo book market. With the launch of Bookify, Blurb now offers a complete suite of bookmaking tools that support projects from simple to more involved. All Blurb books feature the same high-quality printing and binding.

BookSmart® is Blurb’s award-winning software that’s perfect for richer projects. The free, downloadable bookmaking app delivers the ideal mix of pre-designed layouts and text support with the ability to fully customize your book.

Blurb’s PDF to Book tool gives professional users full creative control over the bookmaking process by enabling them to use Adobe® InDesign® or their preferred design software. Blurb offers blank Adobe® InDesign® templates tailored for use with all of the company’s book sizes, papers, and cover types.

All Blurb customers have access to Blurb’s free suite of tools to share and sell their books, including Blurb BookShow®, which enables bookmakers to let friends and fans flip through their book on their blog, website, or Facebook page.

To begin a Blurb Bookify project, please visit

About Blurb®

Blurb® was founded on the premise that everyone – not just the talented few – should be able to publish, share, and distribute beautifully realized digital and print books with first class production values. Whether creating books for friends and family, for business colleagues and prospects, or for global audiences who may wish to buy your book, Blurb’s platform is built for you. By creating a business model that enables the company to profit on a unit of one, Blurb has opened up the world of publishing to everyone who has access to a computer and a story to tell.

Blurb’s independent publishing platform offers the ability to design, publish, share, market, distribute, and sell both digital and print books. Further, Blurb puts book creators in full control by providing a comprehensive publishing toolkit: a suite of free book design tools including Blurb BookWright™, an Adobe InDesign® plugin and Adobe Lightroom® integration, a variety of print and distribution options, book format and paper choices, and online selling and social sharing tools.

Launched in 2006 by CEO Eileen Gittins, Blurb now enjoys global scale via more than one million book authors, resulting in nearly three million unique book titles so far.