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      View Defying Gravity & Rising Above the Noise by David BrierPreview
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      Defying Gravity & Rising Above the Noise

      The 8 Principles for Achieving and Maintaining Brand Elevation

      by David Brier

      This is the price your customers see. Edit list price

      Hardcover, Dust Jacket
      Linen cover with full-color dust jacket and flaps
      Hardcover, ImageWrap
      Cover design is printed on the hardcover
      Quantity:

      Related Editions

      Ebook, Apple iPad format

      US $13.99
      About the Book

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      Fast Company expert blogger, award-winning brand identity and rebranding veteran David Brier (with over 350 international recognitions) reveals the strategic principles that have helped clients earn millions in increased business and revenue.

      Even more relevant in this age of social media-mania, carving out a brand is no longer a luxury but a necessity. With over 100 full-color photos of actual projects, this is the book that is honored to have Donald Trump and the late Steve Jobs among those who own this book.

      The principles are to the point, easy to use and effective as the tools that will help your business rise above the increasing level of noise. Gorgeously designed and art directed by DBD International.

      Features & Details

      Edit

      • Primary Category: Business & Economics
      • Project Option: Large Format Landscape, 13×11 in, 33×28 cm
        # of Pages: 132
      • Publish Date: Dec 30, 2008
      • Keywords Fast Company, business makeover, brand differentiation, business differentiation, business growth, award winning design, dbd international, great logos, great logo, award winning, award winner, brand design, logo design, poster design, package design, brand strategy, david brier, branding guru, defy gravity, defying gravity, rising above the noise, Scott Bedbury, Steve Jobs, Stimulus Plan, brand, brands, business, turnaround, design, marketing, principles, differentiation, color, packaging, poster, brier, graphics, genius, branding, Apple
      See More
      About the Creator
      prints406
      DBD International, Ltd.
      Midwest

      With today's all-time high of message overload, businesses have a tough time standing out. Instead, many simply blend in, and spend a fortune trying to be heard or seen at all. The biggest problem is using common, me-too claims and brand pitches that sounds the same as everyone else, no matter different your brand may actually be. That's where we come in. David Brier, winner of over 300 industry awards, is the Chief Gravity Defyer for DBD International. Under his direction, clients across the US and internationally have seen the power of design and its ability to help products, events and services rise above the noise. In addition to writing widely published articles, David has authored of a number of books on design and typography along with many articles covering branding, packaging, design and what it means to change the world, one brand at a time.

      Continue reading
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