How to sell books with email marketing: a guide for self-published bookmakers

Promoting & Marketing

How to sell books with email marketing: a guide for self-published bookmakers

In the dynamic world of self-publishing, one's success often hinges on effectively using a variety of marketing strategies. Email marketing is among the most powerful strategies, providing a way ...

How to make a coffee table book: A 10-step guide to getting started

Planning & Creating

How to make a coffee table book: A 10-step guide to getting started

Crafting a coffee table book is an art form that combines equal aspects of storytelling, visual allure, and production value. Coffee table books are the perfect platform for professional ...

Hit the Books with Dan Milnor: The Power of the Email Newsletter

Hit the Books with Dan Milnor: The Power of the Email Newsletter

My journey to newsletters was through blogging. And my journey to the humble blog was circuitous as well. I’m thankful for those journeys, because email newsletters have proved to ...

Behind the Books

Reframing Marketing: Behind the Book with Simon Batchelar

Behind the Books

Reframing Marketing: Behind the Book with Simon Batchelar

Meet Simon Batchelar, a seasoned marketer who's turned decades of industry experience into an insightful book, Reframing Marketing. When Batchelar realized there was a dearth of books focused on ...

Underdog Days: Behind the Book with Carlos Lerma

Behind the Books

Underdog Days: Behind the Book with Carlos Lerma

We’re diving deep into the creative mind of Carlos Lerma, a multifaceted artist who has been making waves in the world of literature and film since his teens. He ...

Heuer Carrera Chronographs 1963-85: Behind the Book with Richard Crosthwaite

Behind the Books

Heuer Carrera Chronographs 1963-85: Behind the Book with Richard Crosthwaite

Vintage watch collector and researcher Richard Crosthwaite discusses his approach to creating and marketing his books and how print on demand gives him the freedom and flexibility to design ...

A Preview of 100 Days of Feelings, Emotions, and Moments: Behind the Zine with Nia Wang

Behind the Books

A Preview of 100 Days of Feelings, Emotions, and Moments: Behind the Zine with Nia Wang

Creator and cat-lover Nia Wang shares how she used a 100-day painting challenge as a way to decompress and define her days. She spoke with us about her process ...

Erasure Poetry: Behind the Book with Sarah Kate Smigiel

Behind the Books

Erasure Poetry: Behind the Book with Sarah Kate Smigiel

Can you turn hate comments into love poems? Educator, creator, and gender-bender Sarah Kate Smigiel says absolutely! We sat down to discuss Smigiel's online education efforts, how they amassed a ...

My Design Narrative: Behind the Book With Chen Gao

Behind the Books

My Design Narrative: Behind the Book With Chen Gao

Artist and graphic design professor Chen Gao shares the story of making her captivating portfolio, My Design Narrative. A lover of books and lifelong learning, Gao speaks about inspiring ...

Behind the Book: Up in Lights Winner

Behind the Books

Behind the Book: Up in Lights Winner

50 submissions, 5,000+ votes, and 5 panelists. One book, up in lights. Sit down with the winner of the digital billboard in Times Square, Paul Lanner, a passionate bookmaker dedicated ...

We See VI: Behind the Book with Jekaterina Saveljeva of femLENS

Behind the Books

We See VI: Behind the Book with Jekaterina Saveljeva of femLENS

Founded in 2015, the nonprofit femLENS offers free workshops on documentary photography to women and girls from economically and culturally diverse backgrounds. These students learn to tell their stories ...

344 Questions: Behind the Book with Stefan G. Bucher

Behind the Books

344 Questions: Behind the Book with Stefan G. Bucher

Described as a therapy session in a book, graphic narrator and design illustrator Stefan G. Bucher knows a lot about the creative process of self-discovery. His latest bestseller, 344 ...

Behind the Book with Kike Calvo: The Adventures of Pili

Behind the Books

Behind the Book with Kike Calvo: The Adventures of Pili

A lot has happened in the two years since our last chat with National Geographic photographer and children’s book author Kike Calvo. We caught up with Calvo to discuss ...

Behind the Book with Ally Zlatar: the monsters are alive

Behind the Books

Behind the Book with Ally Zlatar: the monsters are alive

Ally Zlatar is an artist and activist whose work explores the intersections of mental health, art, and inclusion. After struggling to find a traditional publisher willing to publish her ...

Mixed: Behind the Book with Cameron Mouton

Behind the Books

Mixed: Behind the Book with Cameron Mouton

Reading Mixed is going on a journey of heartbreak and love, mental illness and joy, rage and tenderness. It's a vulnerable look at the experience of a woman of ...

Behind the Book: Knit Stitch: 50 Knit + Purl Patterns by Kristen McDonnell

Behind the Books

Behind the Book: Knit Stitch: 50 Knit + Purl Patterns by Kristen McDonnell

YouTuber and Blurb bestseller Kristen McDonnell shares her self-publishing success story and the many lessons she learned along the way. Your book Knit Stitch: 50 Knit + Purl Patterns has ...

Rohingyatographer Magazine: Behind the Zine with Sahat Zia Hero

Behind the Books

Rohingyatographer Magazine: Behind the Zine with Sahat Zia Hero

Editor's note: This interview was published on June 22, 2022. Since publication, the second edition, Rohingyatographer Magazine #2, came out! Sahat Zia Hero is the founder, editor, and photographer ...

Slamming Bricks: Behind the Book with Avery Brooks

Behind the Books

Slamming Bricks: Behind the Book with Avery Brooks

Pride started with a riot. That fierce, unapologetic spirit is at the heart of Slamming Bricks, an anthology of resistance and liberation born out of a slam poetry competition ...

The Dog Named Yes: Behind the Book with Susan Tanabe

Behind the Books

The Dog Named Yes: Behind the Book with Susan Tanabe

Collaborating with kids becomes a story all its own when one mother finds the perfect children’s book illustrators right under her nose. What was your inspiration for writing this book? It’s ...

Bunny: Behind the Book with Dave Herington

Behind the Books

Bunny: Behind the Book with Dave Herington

Stage tech, tour manager, photographer, and now bookmaker Dave Herington explains his journey from punk band photographer to publishing pro and what he’s learned along the way. The first (and ...

Art Quilts XXVI: Behind the Book with Vision Gallery

Behind the Books

Art Quilts XXVI: Behind the Book with Vision Gallery

In its 26th year, Art Quilts is an exhibition of powerful storytelling told through the medium of fabric. We spoke with book creator Peter Bugg to find out more ...

Dear Black Women: Behind the Book with Jewel Guy

Behind the Books

Dear Black Women: Behind the Book with Jewel Guy

Jewel Guy explores what honesty and healing can create for Black women with her exceptional book of challenging prompts and curious questions. How did you come up with the idea ...

Cyanimals: Behind the Book with Amy Jasek

Behind the Books

Cyanimals: Behind the Book with Amy Jasek

The story of Cyanimals is one of collaboration and exploration by two creative family members, Amy Jasek and her daughter, Louise Jasek Calder. It all started under the sun with ...

Amara’s Yoga Dreams: Behind the Book with Denise Lyn Wilson

Behind the Books

Amara’s Yoga Dreams: Behind the Book with Denise Lyn Wilson

If someone told you about a book that combined beginner yoga poses with a tale of the creation of the universe, would you picture a children’s book? Denise Lyn ...

Articulated Soul: Behind the Book with Josie Rozell

Behind the Books

Articulated Soul: Behind the Book with Josie Rozell

A change of scenery can inspire any artist. It’s no wonder that living and traveling around the world has shaped Josie Rozell’s creative process and her book, Articulated Soul . ...

Will Travel for Food: Behind the Book with McKenna Ganz

Behind the Books

Will Travel for Food: Behind the Book with McKenna Ganz

For McKenna Ganz, exploring new places and celebrating culinary traditions go hand in hand. Her taste for adventure and love of food inspired her to create a fabulous cookbook ...

Behind the Book with Jane Powers

Behind the Books

Behind the Book with Jane Powers

What do delicious drinks and vibrant designs have in common? They both have starring roles in Fruitful: A Book of Unabashedly Fruity Cocktails, by Jane Powers. We love everything ...

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