

Promoting & Marketing
Branding is essential to any successful photography business—whether you're a company, freelancer, or independent contractor. When you have a strong brand that resonates with your target audience, you can ...

Promoting & Marketing
Where to sell your self-published book
For some self-published creators, publishing a book is about personal achievement and creative satisfaction. But for others, self-publishing a book is a matter of business.
If marketing, selling, and turning ...

Promoting & Marketing
Blurb bestselling authors on self-publishing success in 2023
Self-publishing has come a long way in the past few years. What was once seen as a last resort for authors and photographers has become the preferred method for ...

Promoting & Marketing
How to Market Yourself
Undivided attention is the currency of our time. We live in an “Attention Economy”.That’s why, perhaps more so than at any other point in history, knowing how to market ...

Promoting & Marketing
How to Stand Out in a Crowd
Your fingerprints are unique. No one else in the world has the exact same composition of grooves and swirls. The key to knowing how to stand out in a ...

Promoting & Marketing
How to Write a Press Release for a Book Launch
When you’re getting ready to publish a book, it’s an exhilarating time. You want to set yourself up for a successful book launch and share your work with audiences ...

Promoting & Marketing
10 Tips for Creating a Successful Author Website
While you are busy promoting your book at live events and creating buzz on social media, it’s important to have a digital base where your readers can get all ...

Promoting & Marketing
10 ways to market your self-published book for better holiday sales
While the holidays might seem far away now, it's never too early to start thinking about holiday marketing strategies for your self-published book this gift-giving season. Over the past ...

Promoting & Marketing
10 Tips to Help You Promote Yourself Online
Disclaimer: This is not a post about SEO or cracking the code to social media algorithms. It’s designed to help you develop a sustainable DIY approach to promoting yourself ...

Promoting & Marketing
How to Sell Your Magazine for Profit
Magazines have historically been the best marriage between commerce and content. They were some of the first publications to be sold to a mass-market, and they were the chosen ...

Promoting & Marketing
Ultimate guide: book pricing for self-published creators
So, you’ve created a unique book and are ready to share it with the world. You just need to know how to do your book pricing so that it ...

Promoting & Marketing
How to sell your self-published book on Amazon
Selling your self-published book can be a great side hustle or a secondary income stream. When selling your book, you have plenty of distribution options—from local bookstores to online ...

Promoting & Marketing
3 Easy Ways to Sell Your Book
If you’ve made a book, getting it out into the world for others to enjoy is your next step. Here are three ways to sell your book:
https://www.youtube.com/watch?v=-g9dTtZstLo
1. The Blurb ...

Promoting & Marketing
How to Find and Connect with Your Book’s Target Audience
You have this great idea and you’ve done all the work to bring it to life, but now what? For some creatives, the act of creating was enough. They ...

Promoting & Marketing
Promoting Your Book: 3 Crucial Tools
It’s a pattern, by now: There are new marketing trends emerging by the second. Every day brings a new social media platform we’re told we mustn’t ignore, or another ...

Promoting & Marketing
How book metadata optimization can help you sell
You’ve finished your book, and you’re eager to get it into the hands of your readers, of course. But before you publish and list your book for sale, whether ...

Promoting & Marketing
How to Market & Promote Your Self-Published Book
Few things sell simply because they exist. When you’ve just spent time finishing a project, that can be hard to remember. It’s true: there’s a big difference between making and self-publishing ...

Promoting & Marketing
How to Use Social Media to Sell Your Book
When it comes to selling your book and building your brand as an author, social media is your friend.
Although my generation grew up with the internet, I can understand that it’s easier said ...

Promoting & Marketing
Get People Talking: Making the Most of Book Reviews
It’s a well-known fact that word-of-mouth sells more books than almost anything else. Beyond your friends and family, people “discover” your book because someone else is talking about it. ...

Promoting & Marketing
Why Your Book Needs a Blog
Millions of self-published books are released every year. So, how can you help yours stand out on the shelf? You’ll need a marketing plan that reaches beyond your immediate ...

Promoting & Marketing
4 Marketing Tips For Launching Your Non-Fiction Book
If you've written a non-fiction book, congratulations! That’s quite an accomplishment. Next step: to make sure people buy that book! “Marketing a book essentially hinges on an author’s ability ...

Promoting & Marketing
Why You Need an Author Website
You’ve probably heard that self-publishing requires a strong online presence. But what does that mean? We caught up with the web professionals at Weebly to find out how an ...

Promoting & Marketing
How to master SEO as an author
Self-publishing usually involves self-promoting, and that doesn’t just mean getting the word out to anyone who’ll listen. Perhaps the most critical aspect of self-promotion is making sure that people ...

Promoting & Marketing
3 Reasons to Make and Sell a Book this Holiday
With the holidays just around the corner, it’s a busy time of year for everyone. There’s plans to make, cards to send, and gifts to buy and wrap. But ...