Blurb, Inc. Announces Rix Kramlich As Chief Executive Officer.
Kelly Leach Promoted To Chief Operating Officer.

San Francisco, Calif.— March 5, 2018 — Blurb, Inc., the leading creative book and magazine self-publishing platform, announced two key appointments to its executive leadership team with the promotion of Rix Kramlich to Chief Executive Officer and Kelly Leach as the company’s new Chief Operating Officer.

“We are honored and excited to have Rix lead the Blurb team and organization as the new Chief Executive Officer,” said John Balen, Partner at Canaan Partners. “Rix has a stellar 25-year track record of building strong teams, positioning brands for growth, and his leadership reflects his unique and balanced experience in both large enterprise and start up environments. In his short tenure at Blurb, he has lead major strategic initiatives and partnerships that are putting the company on an innovative and positive trajectory.”

Rix Kramlich joined Blurb in 2017 as the Senior Vice President of Corporate Development to spearhead the company’s growth strategies that included both internally developed and capability­focused M&A growth. In his new role as Chief Executive Officer, he will continue to focus on a full range of growth opportunities including new product initiatives, strategic partnerships and potential investments. A former software and start up executive, Kramlich was a co­founder and Chief Executive Officer of a fintech start­up that was acquired in September of 2017 and has five additional start­up exits to his credit. He also has held senior management roles in public companies such as Macromedia, i2 Technologies and ABB.

Kelly Leach, who joined Blurb in 2016 as Senior Vice President and General Manager, has also been promoted to Chief Operating Officer. In her new role, Leach will be responsible for the day-to-day operations of the company ensuring continued momentum across product development and marketing.

About Blurb®
Blurb® is a self-publishing platform and creative community that enables individuals to design, publish, share, sell, and distribute photo books, trade books, and magazines in both print and digital formats across the globe using its free, innovative book creation and layout tools. Founded in 2005 by Executive Chairman, Eileen Gittins, Blurb has nearly 2 million independent book authors worldwide, resulting in 3.9 million unique book titles, with more than 14 million units shipped to 80 countries around the world. The company is headquartered in San Francisco and can be found online at

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