This is the first publication we made for season Fall/Winter 2011-12, explaining the key trends from a broad perspective, relating footwear to all kinds of 3D design and fashion. Presenting trends in this way, gives loads of inspiration and opens up your mind to think in new ways, no matter what kind of footwear you are developing.
The book also includes an in-depth colour forecast with several Pantone colour palettes, explaining the directional colours both in general and per trend theme.
Together with Y+how #2, the second publication for this season, you will have a full spectrum of trend information for Fall/Winter 2011-12.
EXTRA OFFER: if you buy this book, you are entitled to one free ticket to the (web) seminars we are giving. Blurb does not disclose who buys our books, so please send us an email at firstname.lastname@example.org with the receipt of your purchase and your full contact details, so we can make sure you can join a seminar.
Ytrends is a world renowned footwear forecasting agency, known for its strong vision and highly accurate predictions. We publish trend information, consult with leading footwear brands, give lectures and seminars all over the world and educate footwear designers. Ytrends is the best source of inspiration and information for anyone involved in footwear development. Apart from fashion information, we also offer insight into new technologies, design management and sustainable design. If you want to be updated about our publications and activities, just go to our blog www.ytrends.com/blog or to our facebook fan page www.facebook.com/ytrends and join our mailing list.
hYbrids Published October 18, 2011
The Unexpected Published September 19, 2011
Ingenewity Volume 1 Published March 15, 2011
Think Again Published February 28, 2011